Our VALUES encompass merging modern design and purpose, offering an Ethical, Sustainable Brand creating positive Impact.

We believe we can all make changes toward a healthier world where everyone can achieve dignity and respect through work and collaboration.

We are driven by heritage, authenticity, artisanship, community, modernity and positive impact.

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Our VISION is to build a global responsible fashion brand driven by Style x positive impact, celebrating African artisanal textile and modernity.

We hope our community develops their own intimacy with the brand whilst choosing a sustainable and healthier option for themselves and our planet.

We strive to connect Past, Present and Future towards a healthier world.

Our INSPIRATION is you - energized by Modern design x positive impact. You choose Responsible Fashion, exquisite textiles, Artisanship, Style and quality over trends, and appreciate the power of Women creators, change makers, our common humanity, finding joy in the handcrafted, finding joy in the simple and the sophisticated.

Our FOUNDER : As the driving force behind Y E S A E T, Hiywet Girma has built a concept that weaves local production with the luxury of the handmade. She is passionate about offering luxury design with purpose through responsibly produced, made-to-order versatile pieces- a conscious and decisive step away from the excess of the apparel industry. Hiywet lives in Brooklyn with her husband and children.